This is Private

Secure and stylish sharing of sensitive information

3 min

Thomas Boogaard

Thomas

Jan 08, 2025

This Is Private
Security
This Is Private

This is why we built This is Private: Secure and stylish sharing of sensitive information

Every day, we share sensitive information with clients, colleagues, and partners—think passwords, API keys, or other confidential data. Unfortunately, existing solutions often come with frustrating challenges:

  • Unattractive interfaces filled with intrusive ads.
  • Poor user experience, making professional communication unpleasant.
  • Lack of data control, as information is often stored on third-party servers without transparency.

Something had to change. That’s why we at th[is] designed our solution: This is Private. A modern, secure, and user-friendly web application that allows you to share important information with peace of mind.

How Does This is Private Work?

With This is Private, you can easily generate a secure link for your message. Perfect for sensitive information that you don’t want to leave behind in emails or other communication tools. Once the recipient opens the link and reads the message, it disappears forever.

  • End-to-end encryption ensures that only the recipient can access the message. Our servers receive only encrypted data, we have no access to its contents.
  • Extra security layer: Even the keys that protect messages on our servers are never stored. This makes third-party access simply impossible.
  • Stylish and engaging: With interactive animations developed in collaboration with Rive, sending a message feels smooth and enjoyable.

As Bob, one of our developers, puts it: "We wanted to build a product we could be proud of—secure, technically strong, but also fun to use. Security doesn’t have to be boring."

How We Built It

At th[is], we value great design and solid technology. Here’s how we made it happen:

  1. Competitive analysis: We researched existing solutions and identified their shortcomings.
  2. Design: Our designers created a clean, intuitive interface—free from distracting ads.
  3. Backend development: We built a secure framework with encryption at its core.
  4. Security by design: From day one, security was central to every development decision.
  5. Frontend implementation: With Svelte, we developed a lightning-fast and responsive application.
  6. Interactivity with Rive: Thomas added animations that make the experience dynamic and engaging.

What It Means for Our Customers

With This is Private, we provide a solution that is not only functional but also elegant and professional.

  • No ugly UI or ads: Your information deserves a stylish and distraction-free presentation.
  • Simple and professional: No complex processes: just click and share.
  • Security first: Confidential data stays truly confidential.
  • Accessible for everyone: Whether you’re a freelancer or a large enterprise, you can trust our technology.

As Thomas enthusiastically notes: "The animations don’t just make the experience better—they make it feel more human. It’s more than just a tool; it feels like a service you enjoy using."

What’s Next?

Our vision? Make This is Private the gold standard for sharing sensitive information. Our team is bursting with ideas for version 2.0 and beyond—think custom branding for businesses, integrations with tools like Slack and Outlook, and even time-based access controls.

We’re proud of what we’ve built and hope you love it as much as we do. So, what’s stopping you? Visit thisisprivate.io and try it out today.

Bookmark the site. You know you want to. 😉

Thomas Boogaard

Thomas

Teamlead Creative

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